Flintfox International announces new role to plan, deliver and execute a global marketing strategy.
AUCKLAND, New Zealand – 25th August, 2016 – Flintfox International, a leading provider of trade revenue management and pricing solutions, today announced the appointment of Chris Spence to the role of Chief Marketing Officer effective immediately. In this newly created role Chris will be responsible for marketing the business from a global perspective, in the Microsoft Dynamics and wider Enterprise Resource Planning (ERP) market, and delivering disruptive, engaging and innovative initiatives to spread the Flintfox message.
“As Flintfox continues to grow rapidly and expands into new geographies, it’s vital that we establish a global marketing strategy and vision that supports the Flintfox brand and strategic direction.” says Mike Ridgway, Chief Executive Officer, Flintfox International.
“To establish ourselves as a truly global leader in the trade and revenue management industry, we needed to create this role to give a cohesive view and management to our global marketing activities.” Ridgway continues.
Prior to joining Flintfox, Spence served as the Sales & Marketing Director for Infotools and Regional Client Director with The Nielsen Company. As well as nearly ten years’ experience at Nielsen both in New Zealand and Singapore, Chris brings extensive global sales and marketing experience from within the software and technology industry.
“For me, the opportunity to be part of a global kiwi technology company that is going from strength to strength was an opportunity I had to be part of. To see how businesses transform and grow with world class, Kiwi-made software is hugely rewarding for me.” Says Chris Spence, Chief Marketing Officer, Flintfox International.
Spence continues “Flintfox is the quiet achiever of the New Zealand technology industry and I don’t think I could ask for a better role and company to work within. Mike has a big vision for the company and I look forward to contributing to the continued success of Flintfox.”